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To design a more modern, elegant brand identity that reflected the kind of weddings Hannah wanted to be photographing.

• Increased interest and bookings from her ideal kind of couples
• She has used the brand launch to start a popular wedding industry podcast
• Has expanded her team to now 3 associate photographers
• Has been featured on the likes of Wedding Chicks and Rock My Wedding

After:

Before:

Hannah had outgrown her previous visual branding for her wedding photography business, and her website was glitchy. She felt she was coasting along - it was functional but not letting her thrive. 

The Goal:

Features:

• A unique emblem starting from a sketch
• Handlettered elements that join a modern font combination of serif and sans serif
• A neutral colour palette that lets her work pop from the screen
• Fully bespoke Showit website, build from scratch, with a Wordpress blog

HANNAH MCCLUNE PHOTOGRAPHY

INFO

• Increased interest and bookings from her ideal kind of couples

• She has used the brand launch to start a popular wedding industry podcast

• Has expanded her team to now 4 associate photographers

• Has been featured on the likes of Wedding Chicks and Rock My Wedding

• A unique emblem starting from a sketch

• Handlettered elements that join a modern font combination of serif and sans serif

• A neutral colour palette that lets her work pop from the screen

• Fully bespoke Showit website, build from scratch, with a Wordpress blog

What Hannah says...

"In the past I’ve felt designers were ‘ticking’ boxes with the brief, yes it was what I had asked for and looked fine. But with Sarah it felt like she was taking so much more time to understand me and the customers I wanted to attract. Then taking that knowledge away and carefully considering the way to reach them through my brand.

Getting a rebrand is an expensive decision. But I wholly believe it isn’t something to be skimped on. First impressions are made in seconds, so if your website (aka your shopfront!) isn’t showing you off in your best possible way then you really should reach out to Sarah."

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